2013-2015: Augmented Reality

co-founder and Co-CEO of Meta

Ben Sand co-founded augmented reality company Meta ( metavision.com ). Ben was a co-founder and Co-CEO of Meta, working with the company for two and a half years.

Ben was instrumental in the formation of the company, negotiating early supply agreements, bringing the company to Y Combinator, and building much of the early team.

Ben ran the marketing campaigns for Meta 1, Meta Pro, and worked on R&D for Meta 1, Meta Pro and Meta 2, as well as high end filming systems to combine real world and virtual content.

The Meta 2

Ben Sand led optical R&D efforts for the Meta 2 and developed design, testing and fabrication pathways 10x faster and 10x cheaper than standard optical design processes, while simultaneously allowing them to work with free form optics which many standard processes could not. The result is an industry leading field of view and resolution, which has yet to be surpassed in 2019 by major contemporaries Hololens and Magic Leap.

This week I had the chance to dive into augmented reality to poke at orbs, observe fantastically high-def 3D models and set up a virtual 12 monitor workstation on the 88 degree field of view headset. Meta opened up pre-orders today of the developer kit the Meta 2 which will cost $949 and ship later this year.

The Meta Pro

The Meta Pro was produced in 2013 and had many industry leading capabilities, and still represents a viable alternative to many products even in 2017 and 2018.

The Meta 1

http://cnet.co/13pCDiT Get your Meta 1 Developer Kit now at http://www.getameta.com Meta glasses are the first holographic, see-through display that allow users to see, create and interact with digital objects shown in physical space. The company is envisioning a world that no longer isolates people with flat screens, but rather, brings them together and allows seamless interaction and collaboration between digital objects overlaid on the real world.

Ben Sand produced the Meta 1 launch video, which received over 2M views, produced more than 1,000 sales and allowed Meta to receive interest from over 160 investors at Y Combinator Demo Day. Further interest from the press resulted in a $23M Series A capital raise.